Consumer products
Home & Garden
Pressure washers, wet and dry vacuums, steam cleaners, window vacs, floor cleaners, accessories, and detergents grouped by everyday cleaning task.
View pathCleaning technology for homes, businesses, and industry.
A cleaner Kärcher homepage that moves visitors from brand confidence to the right product, dealer, or support path without the heavy promo stack.
Product discovery
The redesign turns Kärcher's broad catalog into a scannable first screen: consumer categories, professional solutions, dealer location, and ownership support are visible before editorial content.
Core journeys
Consumer products
Pressure washers, wet and dry vacuums, steam cleaners, window vacs, floor cleaners, accessories, and detergents grouped by everyday cleaning task.
View pathCommercial equipment
Cleaning machines and service paths for facilities, contractors, municipalities, industry, hospitality, and transport teams.
View pathHelp and ownership
A clearer support hub for manuals, FAQs, warranty registration, service centers, repairs, maintenance packages, rental, and financing paths.
View pathBrand clarity
The visual system keeps Kärcher's yellow and black recognition while reducing repeated promos, oversized interruptions, and unclear thumbnail states.
One hero message and a single primary CTA
Consistent card ratios and stronger contrast
Support, dealer, and professional actions above the fold
Nonintrusive preview notices instead of blocking prompts
Common questions
No. This is a static redesign pitch preview built from public source content and audit notes. Production launch would require final client-approved copy, links, imagery, legal text, and analytics.
The preview prioritizes Home & Garden products, Professional solutions, dealer discovery, and service support because those are the fastest paths for most visitors.
The provided concept and desktop screenshots were unavailable locally, and source-site photography should not be reused without permission. The preview uses CSS-built visuals and placeholders suitable for a pitch.
The preview reduces competing promotional tiles, keeps one primary hero message, and moves product, dealer, professional, and support actions into the first screen.
No. It links visitors toward Kärcher's public international service and dealer paths without inventing local phone numbers, addresses, warranties, or availability.
Get started
This static preview is noindexed by default and ready for Cloudflare Pages deployment.