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Cleaning technology for homes, businesses, and industry.

Find the right clean faster.

A cleaner Kärcher homepage that moves visitors from brand confidence to the right product, dealer, or support path without the heavy promo stack.

Home & Garden K2-K7 pressure washing
Professional Fleet, service, rental

Product discovery

Fewer competing panels. More useful routes.

The redesign turns Kärcher's broad catalog into a scannable first screen: consumer categories, professional solutions, dealer location, and ownership support are visible before editorial content.

Pressure washers
Wet and dry vacuums
Steam cleaners
Floor cleaners
Window vacs
Accessories

Core journeys

Three pages carry the pitch preview.

Consumer products

Home & Garden

Pressure washers, wet and dry vacuums, steam cleaners, window vacs, floor cleaners, accessories, and detergents grouped by everyday cleaning task.

View path

Commercial equipment

Professional Solutions

Cleaning machines and service paths for facilities, contractors, municipalities, industry, hospitality, and transport teams.

View path

Help and ownership

Service & Support

A clearer support hub for manuals, FAQs, warranty registration, service centers, repairs, maintenance packages, rental, and financing paths.

View path

Brand clarity

Premium industrial energy, with less friction.

The visual system keeps Kärcher's yellow and black recognition while reducing repeated promos, oversized interruptions, and unclear thumbnail states.

One hero message and a single primary CTA

Consistent card ratios and stronger contrast

Support, dealer, and professional actions above the fold

Nonintrusive preview notices instead of blocking prompts

Common questions

Helpful answers before you call

Is this the live Kärcher website?

No. This is a static redesign pitch preview built from public source content and audit notes. Production launch would require final client-approved copy, links, imagery, legal text, and analytics.

What product areas does the preview prioritize?

The preview prioritizes Home & Garden products, Professional solutions, dealer discovery, and service support because those are the fastest paths for most visitors.

Why are the images stylized instead of copied from the source site?

The provided concept and desktop screenshots were unavailable locally, and source-site photography should not be reused without permission. The preview uses CSS-built visuals and placeholders suitable for a pitch.

What changes from the current homepage experience?

The preview reduces competing promotional tiles, keeps one primary hero message, and moves product, dealer, professional, and support actions into the first screen.

Does this preview include real dealer or support contact details?

No. It links visitors toward Kärcher's public international service and dealer paths without inventing local phone numbers, addresses, warranties, or availability.

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Ready to review the conversion path?

This static preview is noindexed by default and ready for Cloudflare Pages deployment.